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What is WebAR

WebAR for product promote

What is WebAR?

WebAR stands for Web-based Augmented Reality. It refers to AR experiences that are accessible directly through a web browser, without the need to download or install any specialized apps. Users can access WebAR content by visiting a website and using the device's camera to interact with augmented reality elements in the real world.

WebAR Sample:

WebAR for real estate

Feature & Benefit of WebAR

Feature of WebAR 

  1. No app necessary: This is a SaaS service that can be experienced on a smartphone without installing an app.
  2. No markers required: AR activation is possible by recognizing patterns and shapes, rather than traditional marker recognition.
  3. Interactive input is possible: You can move AR content with your finger and navigate to a different URL.


Benefit of WebAR 

  1.  Creating buzz: Using AR in event spaces and photo spots can be beneficial for increasing social media exposure and creating buzz.
  2. Customer retention: Implementing AR services in shopping malls can lead to improved customer satisfaction and increased repeat visits.
  3. Advertising revenue: By developing new advertising opportunities within AR, it is possible to generate additional advertising revenue.
  4. Visualizing ROI impact: Analyzing metrics such as when, what kind of people, and how much they are interested in something allows for the collection of customer needs and insights that are not easily captured in regular sales activities. This can greatly contribute to sales strategies.



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